The ninth Need for Speed The Run Time Attack community challenge has begun! This is a weekly challenge where we put the community's driving skills to the test by challenging everyone to beat our times in a Challenge Series event.

We're racing on the Just Drive event in the Winter Blast Challenge Series which is over 19km long with 10 checkpoints and you're going to be driving one of the fastest cars in the game, the Pagani Huayra. NFSDrew laid down a gold time of 5:08; we've got a lot of amazing drivers in the NFS community so we expect you all to beat this time!

Here's how to enter this challenge:
1. Beat NFSDrew's time in the same Challenge Series event
2. Grab a picture of your race time on the post-race screen
3. Twitpic it to @NeedForSpeed with the hashtag #NFSTheRunTimeAttack

(We'll also take video entries; just be sure to submit your video as a response to our Time Attack video on YouTube)

At the end of the week we'll randomly draw from the pool of all entries one lucky winner who will receive a very cool prize from the Need for Speed swag cabinet!

A couple of rules you need to be aware of:
- There are no regional restrictions for this challenge. Anybody anywhere in the world can enter!
- This competition is open to all platforms.
- You can use any car available in the Challenge Series event
- Your twitpic and/or video must clearly display your race time. If we can't read it, it won't be considered a valid entry
- If you do choose to submit via YouTube video, it must be submitted as a response to our video
- Use of cheat programs or trainers is prohibited
- A player can only win one week in a row

NFS World has been retiring cars and will continue to do so on a regular basis, so if you have had your eye on a certain beloved car, get it while you can!

With plenty of new cars being introduced weekly, we’ll look to “existing” cars and temporarily retire them. Owners of the retired cars will still be able to race them, whereas others will need to wait until the car is once again available. Retired cars will become available again in the future, but at no guaranteed schedule. We will always give you a 1-week notice and list of the cars that are scheduled for retirement in the upcoming week. This gives you plenty of time to decide for yourself!

As of February 23rd, the following cars will be retired from our current inventory:

Audi A1 Clubsport Quattro Worthersee
Audi A1 Clubsport Quattro Speed
1965 Shelby Cobra "Daytona" Coupe® Blue
Volkswagen Scirocco Zack
To help our community get their hands on these cars before they’re gone, these cars will be on sale for 20% off ALL WEEK!!! Now is your chance so don’t miss out! Get these cars in your garage today!

The NFS World community has been hungry for this tuner for quite some time now and the wait is finally over! The RX-8 is Mazda’s next-generation rotary sports car that delivers an astonishing 9000 rpm of driving pleasure.
The uniquely thrilling RENESIS rotary engine powers the RX-8 experience with its free-revving, turbine smooth twin-rotor power plant.

This Tier 1 was born out of passion, fuelled by innovation and engineered to win! Reward yourself today by stopping at the Car Dealer and experience this high-revving sports car!

Some say the Loch Ness Monster is just a modern-day myth, but in The Run, you might be able to catch a glimpse or photo of this legendary monster!

Tucked away in the eerie and foggy mountains is the home to ‘Nessie’. If you can find her, then send your photos to us for this week’s Photo Mode Challenge!

If you have trouble finding her whereabouts, we’ll help you by dropping hints on our Twitter page throughout the week.

Hint #1 – The photo above! If you’re familiar with The Run, you’ll know what stage this is just by looking at the photo.

Enter the Photo Challenge by following these steps:

1. Take a cool picture in Photo Mode
2. Download the photos from your Autolog Gallery on the web and Facebook app
3. Twitpic it to @NeedForSpeed with the hashtag #NFSTheRun_Photos

Remember, these photos will be posted in albums on our Facebook page for the public to vote for their favorite. The more creative and fun the pic…the better!

We will accept photo entries until Sunday Feb 19th. Good luck!

You asked for more Team Escape events and you got it!

Introducing not one, but two new Team Escape events, Underground and High Stakes! What sets these events apart from the others is that they were built for 2 players, perfect for satisfying the need for head-to-head racing!

Tuned for a shorter, more intense and epic experience, there are no tier restrictions with Underground and High Stakes. This means that players can take any car and try to out-run the cops.

As the events have become more challenging, the rewards have now been increased across the board. Try out Underground and High Stakes today!

Thwack! That’s the sound of Cupid shooting his arrows of love!

To celebrate the upcoming holiday of flowers, chocolates and little red hearts, we’re holding a Valentine Day's Customization Contest. But with a little twist!

Players are invited to create a Need for Speed World Valentine’s Day postcard using either your vinyls or photoshopping skills! An official first for our contests, we’re doing it this way to open this up to as many players as possible.

10 Beast 2011 promo codes for the top 10 winners are up for grabs!

Contest begins Friday February 10, 5pm PST and ends Tuesday February 14, 12pm PST. Email your ONE photo submissions to ling@needforspeed.com. Be sure to put “Valentine’s Day Customization Contest” in the subject line of your email. All submissions are eligible to win, however only ONE PICTURE / ONE VIEWPOINT will be accepted, so choose your best angle. Multiple submissions will be automatically disqualified.

Need for Speed World will gather all submitted pictures and upload them to our FB gallery on Tuesday February 14.

Customizations will be voted on by the Facebook community. The top 10 winners will be determined by the number of likes from our Facebook community. Community voting will take place from Tuesday February 14 until Friday February 17, 12pm PST. The top 10 winners will be announced on Friday February 17, 5pm PST.

There are no restrictions in regards to postcard design. The more creative, the better! Let love flow!

In episode 61, Marc answers the most pressing questions from our online community this week. This episode features a special guest, Azlan (NFSWorld track designer) who stops by to give you all some hints and tips on the latest Need for Speed World Team Escape events!

Click PLAY to watch!

Ask Marc features Need for Speed World producer Marc De Vellis and NFSDrew answering questions from the community about NFS World. You can submit your questions about NFS World on Marc De Vellis's Facebook page.

When we released the Italian Edition Pack for Need for Speed The Run we added more than cars and Challenge Series. If you purchased the Italian Pack or downloaded the title update released just before it came out then you've got access to six new multiplayer playlists!

- Manufacturer Battles – Race with a single stock car from select manufacturers
- Hazardous Conditions – A collection of races featuring snow, back roads and twisty hills
- Signature Edition Racing – Exclusive races for signature edition cars
- Car Battles – Each session offers a pairing of rival cars
- Technical Challenge – Race the fastest cars on the most technical tracks
- Classic Car Racing – Rip it up with classic cars from The Run

The thing is, we haven't turned them on yet…we want you, the community, to decide which playlist gets turned on first! Every Tuesday for the next six weeks we're going to let you vote for which play list to activate for the week. Then, on Friday we'll turn on the playlist just in time for the community gaming session and leave on until the next week's gaming session.

If you want to cast your vote then go to the Need for Speed Facebook page now and select your favorite playlist in the poll.

This year's Beast is here and with it, returns the origional Beast from 2011. Because two Beasts packs a punch! Fill your collection with the Lexus LFA and Corvette Z06!

Exotic In Looks And Beast At Heart!

The Lexus LFA is a Beast all on its own, thus making it a natural selection for this year’s “V10 Beast.”

Its powerful V10 engine generates over 550hp and revs to more than 9000rpm, more than enough to make any driving enthusiast smile. The custom livery and “Heart Breaker” neon also sets this bad boy apart from the rest!

Decked out in a high downforce wide-body kit and BBS alloys, this V10 Beast is ready to scream into the higher RPM’s.

Go to the Car Dealer today and add this year’s “Beast” to your collection!


The Beast Is Back!

One of the most popular cars ever in NFS World, “The Beast” returns and like its original partner, has had some recent upgrades.

Both original and new owners will experience the improved steering response, overall acceleration and top speed increase! You asked for it and you got it! These polish tunes will allow you to run with the front of the pack.

The Corvette Z06 features a snarling V8 under its louvered hood plus a wide body kit which adds to its aggressive stance! Its black paint job with red two-tones gives this Tier 3 predator even more presence.

Go to the Car Dealer today and add the original “Beast” to your collection!

Add these Beauties to your car collection! This year's Beauty, the Corvette Z06 Carbon Limited Edition, returns with the original Beauty from 2011, the Lexus IS-F just in time for Valentines!

She's Back With Even More Attitude!

The new Z06 Carbon Limited Edition “V8 Beauty” has become the belle of the ball for this years’ Valentines celebration.

The improved aluminum V8 engine produces over 500 horsepower and with refined aerodynamics, you will be able to hit your top-speed even quicker. This year’s Beauty features a wide body kit, 20” BBS alloys, a new custom livery plus a pink “shattered heart” neon that will set you apart from the rest!

Hit the throttle and listen to the race-bred engine sing! Go to the Car Dealer today to complete your “Beauty” and “The Beast” set!


Origional Beauty Returns With Upgraded Performance!

Making its illustrious return is last year’s “Beauty”, the Lexus IS-F. This tier 2 white-clad sports sedan has a sheer heart of gold and will leave your opponents in a trail of dust!

This Beauty has a secret - her female driver will pilot a V8 engine and suspension package that has been completely re-tuned and upgraded! Both original and new owners of this custom sedan will get to experience the refreshed tunings!

With its recent upgrades, the Lexus IS-F is now tuned to be a front runner and won’t disappoint. Go to the Car Dealer and get the original “Beauty” while you can!